Razor & Tie - Executive Profiles

CRAIG BALSAM

Craig Balsam co-founded Razor & Tie in 1990, along with his business partner and friend, Cliff Chenfeld. The New York-based company has become one of the fastest growing independent entertainment companies in the United States, successfully selling audio and video products through direct response television advertising, traditional retail distribution and smart, e-commerce based websites. Razor & Tie, a vertically integrated company, encompasses a record label, a home video company, a media buying company, major label distribution, an experienced marketing, promotion and sales team, a direct marketing operation and a growing database of entertainment consumers.

The company has built a reputation for producing and marketing the most successful music compilations in the market, including platinum and gold albums Monster Ballads, Goin' South, and Pulse, among others.

Razor & Tie has created, produced and marketed some of the most successful home video/DVD releases in the U.S. including Darrin's Dance Grooves, the #1 Special Interest and Fitness Video in the United States in 2002, which has sold over 1,000,000 units.

Razor & Tie is responsible for the Kidz Bop CD series, the top-selling children's audio project in the U.S.

Razor & Tie, the record label, is home to a diverse group of acclaimed recording artists including, singer/songwriter Dar Williams, breakthrough rock act Brand New, legendary hip hop innovator/producer/DJ Prince Paul, and The Clarks, among others.

Craig was born in New Jersey and received his J.D. from New York University School of Law in 1986 after graduating from Emory University. Prior to forming Razor & Tie, he practiced law in Manhattan at Robinson, Silverman, Pearce, Aronsohn and Berman (now Bryan Cave).

CLIFF CHENFELD

Cliff Chenfeld co-founded Razor & Tie in 1990, along with his business partner and friend, Craig Balsam. The New York-based company has become one of the fastest growing independent entertainment companies in the United States, successfully selling audio and video products through direct response television advertising, traditional retail distribution and smart, e-commerce based websites. Razor & Tie, a vertically integrated company, encompasses a record label, a home video company, a media buying company, major label distribution, an experienced marketing, promotion and sales team, a direct marketing operation and a growing database of entertainment consumers.

Razor & Tie creates, produces and markets the Kidz Bop CD series, the top-selling children's audio project in the U.S.

Cliff was born in New York and received his J.D. from New York University School of Law in 1985. Prior to forming Razor & Tie, he practiced law at the New York-based law firm Sullivan & Cromwell.